The plan needs building, and the first twelve months are the ones that compound. There is no CMO. The CEO is carrying marketing and sales personally. Waiting for the right senior hire costs two quarters, and hiring the wrong one costs four.
Growth has slipped. Every explanation is plausible and none is evidenced. The board wants a cause, not a theory, and the runway shortens while the debate continues.
The next raise needs traction that survives scrutiny: a repeatable motion, evidenced conversion, and a growth narrative the numbers support. That case is built over quarters. It cannot be assembled in the weeks before the round opens.